Because of the political climate, we are commonly referred to as a divided nation. Which is true. But we are also united. Look...... read more
Harsh Political Climate Forces Brands to Rethink How Best to Connect with Multicultural Consumers
Posted on March 27, 2017
Going beyond demographics gives brands deeper understanding of behavior
Posted on April 6, 2016Marketers have often ignored lifestyle when breaking down their target audience. For more than half a century marketers have sliced and diced society...... read more
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