Media Coordinator

About The Role

The Media Coordinator will work closely with the VP of Media to manage and execute media plans (i.e. TV, Radio, Print, Social Media, Digital, etc.), approvals, budgets and client billings. The media coordinator is responsible for executing integrated client media plans accurately and in a timely manner. This is the main point of contact with all media partners and vendors.

Essential Functions

Media Plan Execution and Management:

  • Responsible for maintaining and updating media plans and media flowcharts.
  • Reviewing buy proposals and creating Insertion orders and broadcast orders through Strata or current media buying software.
  • Assist with managing on-going makegoods and credits.
  • Boost social and manage impressions with media partners.
  • Assist with the weekly paid social media reporting & analyzing.
  • Request media kits & rate cards from vendors.
  • Assist with compiling specs from vendors for creative assets & developing a detailed “spec sheet”.
  • Works with the account teams to ensure timely delivery of creative and traffic creative to vendors.
  • Schedule vendor meetings.
  • Liaise with implementation teams to ensure that deliverables align with overall plan strategies, timelines are met, and programs/results are coordinated and presented to client.

Reporting and Analysis:

  • Assist with building post-buy media plans (FDS’s).
  • Compile reports from vendors regarding media buys (impressions, reach/frequency, post logs, pre logs).
  • Help develop plan metrics and analysis.
  • Uploads all media plan data to Datorama or current analytics system.

Billing and Reconciling:

  • Receives and reconciles all media invoices and resolves billing discrepancies.
  • Reconciles media charges.
  • Tracks and requests all missing invoices.


PACO Collective is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. PACO will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law.

If you need a reasonable accommodation in the application process, please contact Human Resources to make arrangements.

The following links contain further information:

For details about EEO law in English click here and Spanish oprime aquí.
The Immigrant and Employee Rights Poster.
Employee Polygraph Protection Act
PACO participates in E-Verify program. More information is here.


  • Bachelor’s degree in Advertising, Marketing, Communications, Business, or related field.
  • Exceptional organizational, multi-tasking, and analytical skills.
  • Great written and verbal communication skills.
  • Proficient with Excel, including building pivot tables.
  • Ability to learn new software systems.
  • Experience with OneDrive, Google Drive and Google Sheets.
  • Knowledge of Strata or Media Ocean, a plus.
  • 1-3 years of experience in media planning and media buying preferred.
  • Prior use of paid social media and paid search platforms, a plus.

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