Saying Farewell to Your FYP? What a “TikTok Ban” Could Mean for Brands

Posted on March 25, 2024

The concept of a TikTok ban is not unfamiliar to anyone who has scrolled through their FYP (For-You-Page) in the past four years....... read more

A header image with copy that reads, "2024 Inclusive trends"

Inclusive Trends for 2024 

Posted on March 18, 2024

When we look for trends to watch in any given year, it helps to think of them in the context of mega-trends –...... read more

Skin Deep: The Historical Roots and Modern Manifestations of Colorism

Posted on February 5, 2024

Colorism is a form of discrimination or bias based on a preference for lighter skin tones over darker ones. Notably, it isn’t just imposed by people of other ethnic or racial backgrounds; it involves the systemic preferential treatment of same-race people based on how light their skin is. ... read more

What AI Barbiecore Says About Bias – and Us 

Posted on November 13, 2023

What does all this mean for inclusivity in commercial communication? Opportunity. By understanding the full scope of group biases, we can paint particular and precise bulls-eyes on those biases in both internal and external branding... read more

We’ve Tested Threads; Here’s What You Need To Know 

Posted on July 28, 2023

Praise around Threads’ refreshingly simple approach to social media is abundant. Simultaneously, though, the app has come under immediate criticism for its inability to accommodate users with disabilities. ... read more